How to Know if Adidas Are Real

With the prevalence of counterfeit products in the market, it’s crucial to be able to identify genuine Adidas shoes from their replicas. Here’s a comprehensive guide to help you make an informed decision before making a purchase:

Inspect the Box

Authenticity label: Real Adidas boxes feature a white and black authenticity label with a unique code. The code should match the one printed inside the shoe.
UPC code: Check the UPC (Universal Product Code) on the box. It should match the specific model and colorway of the shoes.
Material and quality: The box should be made of sturdy cardboard and feel solid in hand. Counterfeit boxes often use flimsy materials or have poor printing quality.

Examine the Shoes

Logo and stitching: The Adidas logo should be embroidered or printed sharply, with no ragged edges or misaligned stitches. Authentic Adidas shoes feature high-quality stitching throughout.
Materials: Real Adidas shoes are typically made of premium materials like leather, suede, or mesh. The materials should feel durable and soft to the touch.
Sole: Look for a durable rubber outsole with the signature Adidas traction pattern. Counterfeit soles often have a cheaper appearance and may show signs of wear quickly.

Verify the Fit and Comfort

Sizing: The shoes should fit true to size. If the shoes are too small or too large, they’re likely not real.
Comfort: Authentic Adidas shoes are designed with comfort in mind. They should feel snug but not too tight, allowing for natural foot movement.

Other Considerations

Purchase from authorized retailers: Always buy Adidas shoes from reputable sources like authorized dealers or the official Adidas website.
Research: Before buying, do your research on the specific model and colorway you’re interested in. Authentic Adidas shoes will have specific design features and details that counterfeits may not.
Beware of low prices: If a pair of Adidas shoes is significantly cheaper than the retail price, it’s likely a fake.

Conclusion

By following these tips, you can increase your chances of purchasing authentic Adidas shoes. Remember that real Adidas shoes will have high-quality construction, with attention to detail in every aspect of the design. By being observant and discerning, you can avoid counterfeit products and enjoy genuine Adidas footwear designed to deliver performance, comfort, and style.

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