Who Makes Big Red?

Big Red is a popular cinnamon-flavored chewing gum that has been enjoyed by consumers for decades. But who is the mastermind behind this iconic product?

History of Big Red

Big Red was first introduced in 1975 by the American Chicle Company, a subsidiary of Warner-Lambert.
American Chicle was later acquired by Cadbury Schweppes in 2002.
In 2008, Cadbury Schweppes sold its American confectionery business, including Big Red, to Mars, Incorporated.

Mars, Incorporated: The Company Behind Big Red

Mars, Incorporated is a family-owned business founded in 1911. It is one of the largest food manufacturers in the world, with a portfolio of iconic brands such as:

M&M’s
Snickers
Twix
Orbit
Extra

Mars has a strong commitment to innovation and quality, which is evident in the enduring popularity of Big Red.

Conclusion

Big Red, the beloved cinnamon-flavored chewing gum, is manufactured by Mars, Incorporated. Mars’ commitment to innovation and quality has solidified Big Red’s place as an American favorite.

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